So with the Web Site in place, we now have the opportunity to begin E-Marketing for the very first time and we are very excited.
Conventional Marketing & Sales are something that I’ve been doing for decades and I can do it in my sleep. We will still use Conventional Marketing & Sales to Market & Sell Public Speaking.
E-Marketing is very different and it will multiply our Marketing ten fold.
Our E-Marketing will include the following Areas of Focus and I will keep you posted about our progress over the forthcoming months.
– Investing in Pre-Qualified Data Bases for E-Marketing – e-mailing, not spamming to pre-qualified lists of Financial Advisors that have requested information on our type of services introducing our E-Newsletter and the our upcoming Get Your Practice In Gear Program.
– Writing and Submitting our Articles, Blog & E-Newsletter to Article Banks & Directories – there are many web sites on the internet that host articles and we have a lot of valuable information to share
– Building Joint Venture Value Added Relationships – offering our products and services to associations and companies that want to enhance their conferences, e-newsletters, teleclasses, web sites etc.
– Pay per click – is an advertising technique used on websites, especially search engines. Pay per click advertisements are usually text ads placed near search results; when a site visitor clicks on the advertisement, the advertiser is charged a small amount. Variants include pay for placement and pay for ranking. Pay per click is also sometimes known as Cost per click or CPC.
Laura, Kim and I will be integrating our efforts using an On-Line Customer Relationship Management Software given that Laura and I are in Vancouver and Kim is in California.