What Kind Of A Financial Advisor Business Are You Building?

[youtube:http://www.youtube.com/watch?v=4c-7wKD1Hjo]

This Dodge Chrysler TV commercial is an outstanding job of a same-old car company rebranding themselves to build; escape pods, luxury suites, security blankets, observatories, mechanical bulls, rockets and starting gates.

This ties into the article that I wrote about in my May Clear Your Roadblocks E-Newsletter that includes; The 10 Second Elevator Speech, The 60 Second Elevator Speech and The Parable.

“We build financial bridges for your business and your life” – The Frank Allen Financial Group Inc. is a shining example of a brand and elevator speech.

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There’s nothing like coming back from a ten day financial advisor speaking road trip and we are really busy just now with clients and follow up from our trip. So busy that I have stepped back from the daily blogging and I’m investing my time in completing a number of projects.